Ongoing and completed investigations into the forces shaping contemporary media and digital culture.
An investigation into the ways platform recommendation algorithms influence what audiences read, watch, and believe — and the cultural homogeneity or fragmentation that results. Drawing on platform data, audience surveys, and algorithmic auditing methodologies.
A comparative analysis of how legacy media, digital news platforms, and social media construct narratives during periods of societal crisis. The project examines framing strategies, source hierarchies, and the lifecycle of dominant media stories.
Examining the design philosophies and business logics behind attention-maximising platforms, and their implications for public discourse, mental health, and democratic participation.
A study of how image selection, cropping, and captioning in digital news reinforces or challenges textual narratives. Analysed a corpus of over 4,000 news images across six major digital publications.
An ethnographic and discourse-analytic study of how content creators negotiate authenticity, audience expectations, and platform incentive structures in the construction of their public personas.
A computational linguistics project examining the lexical, syntactic, and rhetorical features that characterise misinformation content, with implications for detection, media literacy education, and platform policy.
An institutional and audience-focused analysis of how public media organisations have adapted to the streaming era — their editorial strategies, funding models, and evolving relationships with diverse publics.